Sales Consulting

The world’s top franchisors have relied on Franchise Research Corp’s expertise in franchise sales consulting to develop and implement the ideal franchise sales force automation systems. Through consulting we examine and fine-tune your current franchise sales processes to maximize your sales performance and overall efficiency and effectiveness. After our comprehensive assessment, we may recommend a sales management system or tools that can measure and manage results.

Franchise Research Corp focuses on strategies and solutions to improve franchise sales performance. Our approach and tools help franchisors become more effective and efficient through all stages of the sales process, from lead generation through closing-the-sale.

To help close the gap and transform a franchisor’s sales performance from average to superior, Franchise Research Corp offers consulting on the following key areas:

  • Sales Needs Analysis and Auditing
  • Sales Strategy Development
  • Sales Planning and Forecasting
  • Campaign Creation and Execution (Sales scripts and marketing collaterals)
  • Development of Key Performance Metrics and Indicators
  • Sales Performance Assessment
  • On-going Consulting and Maintenance


Franchise Research Corp consults and implements the right sales force automation processes and technology:

  • Determine the CRM capabilities that will deliver strategic advantage
  • Workflow Automation
  • Spend more time selling and less time on administration
  • Manage people and processes more effectively
  • Customized dashboards so that everyone gets precise information by role and responsibility
  • Sales Strategy and Capabilities Planning
  • Profile customers to the right franchise sales personnel
  • Lead Logics
  • Communications Center
  • Predictive Dialers
  • Call Logs and technical audits
  • Data Modeling


The value of our expertise, proven track record, training programs and our technologies have enable our clients to experience a dramatic return on investments on their franchise sales, by delivering custom tailored consultation to their in-house franchise sales teams.



Through consulting and training, Franchise Research Corp can build a custom  tailored program..


Facts & Trends

Untapped Opportunities

The Internet, according to the top 100 franchise executives surveyed, is a battlefield for customers, service, and the all important franchise sales and development agenda.



Internet…the future!

It has been proven that the Internet provides more incisive franchise information than any sales manager could present in a week of face-to-face meetings with potential franchisees.